The real foundations of a successful business
Can you describe the basics of a successful business in a few words? Is there any easy way to quickly and briefly explore the essence of a successful business? Does…

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How the invisible hand of the market creates customers
There is an opinion that the invisible hand of the market is what controls the market. Opinion is controversial, but dominant. This is considered because the market is uncontrollable and…

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Proper start your own business
The proper start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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and then there

So, marketing aims to find ideas

So, marketing is aimed at finding ideas that are not fully implemented in a person, i.e. find needs. Further, these ideas are identified, i.e. the needs are identified, or rather the ideas that caused these needs are identified. Well, then already created a product that is needed to translate these ideas. Need itself is eliminated by the fact that an idea embedded in a person develops in him to a state of need. Continue reading

A simple way to analyze sales of goods

The analysis of sales of goods for short sales is a very useful event. The better it is held, the more untapped sales opportunities for the goods will be revealed, which means the more money will be earned by maximizing sales volumes. If you decide to hold it, there is no going back, you can not retreat, you can not refuse the decision.

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Search for the target audience of the company

From the point of view of sales potential, not every consumer is sufficiently attractive. Only some of the potential buyers are really interesting. To explain this situation, a special marketing term is used – the target audience. In the classic marketing sense, the target audience of a company is a group of people who, with a probability of as close as possible to 100%, will buy this product or this service.

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10 main reasons for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. This has even become the norm for some. This happens for years, sometimes…

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10 main reasons for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. This has even become the norm for some. This happens for years, sometimes…

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Professional anti-crisis marketing
Anti-crisis marketing is a search for hidden market opportunities that can be realized very quickly. These opportunities exist in any market, but under normal conditions, when all is well, they…

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How to build a profitable business
The goal of any businessman is to have a profitable business. In order to build such a business, you need to know what profit is in its essence. It seems…

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