Professional Marketing Performance Management
Marketing is an activity that brings good profit. This has been proven by many companies, starting with Apple and ending with Zara, whose brands are in the top 100 of…

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Modern prospects of small business
The prospects of small business are connected with the understanding of the fact that it occupies one of two niches in the economy. The first of these is the start…

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Professional marketing as a guarantee of success
Professional marketing is a tool for business development and growth. In turn, amateur self-marketing is a factor that significantly slows down trade, reduces sales by 10, and sometimes 100 times.…

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but by the needs

Hacking marketing and its development prospects

Hacking marketing took place, as the book by Phil Barden says under the same name. In due time, this book was sent to me by the publishing house Mann. Ivanov. Weber. He persuaded himself to read it for a long time and eventually persuaded him, which is now pleased. It should be noted that recently I rarely read books, because it is difficult to find something interesting.

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Effective search for the best dealers

Finding dealers is the best way to expand your market. There are dozens of ways to get a large number of dealers. However, it is important to choose those that will help find quality and reliable partners. At first glance it seems that the more dealers, the better. However, very often companies seek cooperation, which will bring problems, not sales.

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HR as the fifth wheel of marketing

HR fifth wheel marketing. Do not agree? Let’s deal with this. The situation arose a paradoxical situation. The number of people engaged in the search for personnel is growing, but until recently, the general welfare has increased only due to favorable conditions on the oil market, which Belarus exported in excess of refined products. It would seem that this growth should have been achieved precisely through the proper selection of staff, because during the time of the existence of recruitment agencies, they had to make sure that any position had the most suitable person. Continue reading

Effective technology to eliminate competitors
One of the main questions of all businessmen is how to eliminate a competitor. Making a competitor leave the market is the dream of every businessman. Eliminating a competitor once…

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How the principle of the invisible hand of the market works
The principle of the invisible hand of the market is a term introduced by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

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How to attract new customers and earn a lot
Customers are our everything. The more customers, the more revenue. The more income, the more expenses you can afford and the stronger the business. Accordingly, in order to be able…

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Building a better marketing strategy
Building a marketing strategy is the only way to lay a good foundation for business growth. You can act intuitively, but this approach has limits, reaching which the business stops…

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