So, marketing aims to find ideas
So, marketing is aimed at finding ideas that are not fully implemented in a person, i.e. find needs. Further, these ideas are identified, i.e. the needs are identified, or rather…

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The real foundations of a successful business
Can you describe the basics of a successful business in a few words? Is there any easy way to quickly and briefly explore the essence of a successful business? Does…

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How to build effective business processes
Effective business processes are the main condition for building an effective business that generates money, not problems. Build such business processes can only professionals who know one important secret. There…

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good new idea

Customer retention strategy. What is its essence?

The client is the basis of business and this is an axiom. You cannot build a business without a client, because it is the client who brings the money to the business. Everyone knows about it, as well as the fact that clients are very picky guys. Picky they are not out of the blue, but they have every right to do so. Clients pay money and have the right to choose what to pay for and what not. This forces the business to be constantly energized, because if you do not give the client what he wants, the client will leave. Continue reading

Modern prospects of small business
The prospects of small business are connected with the understanding of the fact that it occupies one of two niches in the economy. The first of these is the start…

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Basics of doing business. How to build a reliable business?
To understand what the basics of doing business are, you must first clearly define what a business is all about. It seems that this is understandable, but I must say…

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Hacking marketing and its development prospects
Hacking marketing took place, as the book by Phil Barden says under the same name. In due time, this book was sent to me by the publishing house Mann. Ivanov.…

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HR as the fifth wheel of marketing
HR fifth wheel marketing. Do not agree? Let's deal with this. The situation arose a paradoxical situation. The number of people engaged in the search for personnel is growing, but…

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